Category Archive: Design

The picture that made for an iconic brand

The picture that made for an iconic brand

  Just wanted to share this little clip and picture.   Making for this shot.     Giving us the Air Jordan logo we all now….     Although since January 2015 Jacobus Rentmeester …

 

NIKE (non sponsor) moves in on 2014 Winter Olympics with: #PLAYRUSSIAN

NIKE (non sponsor) moves in on 2014 Winter Olympics with: #PLAYRUSSIAN

Again a great NIKE commercial. Maybe even the best one yet.

 

Is Your Brand up to unbranding ?

Is Your Brand up to unbranding ?

McDonald’s enters in to a new campagne “unbranded”. Knowing that images of McD’s and it’s product are etched in everyone brain one could think/decide …

 

Game, Set, Match, NIKE

Game, Set, Match, NIKE

  Turning a negative into a positive. Some brands get it, some don’t. Imagine, you are making new shoes for tennis players. A great concept, designers, product developers, …

 

Is your brand still selling products ?!

Is your brand still selling products ?!

Thinking Of … Brands shouldn’t be selling products. Your brand should be selling an experience, and your product is the souvenir.

 

Porsche: This is how you thank 1.000.000 fans

Porsche: This is how you thank 1.000.000 fans

Brands would love for you to connect your profile to their Facebook page. But why would you, as a consumer, connect your profile to a brand ? Read more >

 

GAP blijft bij classic logo. Zie hier “De kracht van Social Media”

GAP blijft bij classic logo. Zie hier “De kracht van Social Media”

Een paar weken geleden kondigde kledingmerk GAP aan haar logo te gaan veranderen. Lees meer>

 
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