Category Archive: Thinking of

NIKE (non sponsor) moves in on 2014 Winter Olympics with: #PLAYRUSSIAN

NIKE (non sponsor) moves in on 2014 Winter Olympics with: #PLAYRUSSIAN

Again a great NIKE commercial. Maybe even the best one yet.

 

I don’t get, the Getting Attention

I don’t get, the Getting Attention

Getting attention for your brand is a point of ever returning challenge.

 

Is Your Brand up to unbranding ?

Is Your Brand up to unbranding ?

McDonald’s enters in to a new campagne “unbranded”. Knowing that images of McD’s and it’s product are etched in everyone brain one could think/decide …

 

Game, Set, Match, NIKE

Game, Set, Match, NIKE

  Turning a negative into a positive. Some brands get it, some don’t. Imagine, you are making new shoes for tennis players. A great concept, designers, product developers, …

 

Is your brand still selling products ?!

Is your brand still selling products ?!

Thinking Of … Brands shouldn’t be selling products. Your brand should be selling an experience, and your product is the souvenir.

 

Do YOU know what THEY want ?

Do YOU know what THEY want ?

They want You to know what They want And they want it now ! Meet the next generation. Is your brand ready for the next generation ?   Thinking Of …

 

Branding Red Bull style

Branding Red Bull style

Red Bull does it again. They keep coming up with these “crazy” sports events. Red Bull knows exactly what fits the feeling and expectations of their …

 

Branding of Holland, The Original Cool

Branding of Holland, The Original Cool

Thinking Of … Branding > more

 

Branding

Branding

The history of: Branding > more

 

Verslaat Mercedes Ferrari ?

Verslaat Mercedes Ferrari ?

Onlangs vierden Mercedes en Ferrari het feit dat ze respectievelijk 9 en 10 miljoen fans hadden vergaard op Facebook. Maar welk van de twee merken deed dat het beste? Lees meer>Onlangs vierden Mercedes en Ferrari het feit dat ze respectievelijk 9 en 10 miljoen fans hadden vergaard op Facebook. Maar welk van de twee merken deed dat het beste? Lees meer>

 
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